Jack Woollams | QLD, Australia

Data and Reporting Lead

KPI Governance | Reporting Assurance | Executive Decision Support

I build reporting frameworks, governance controls, and decision-ready insights that help leaders understand performance, risk, delivery, and improvement priorities.

Portrait of Jack Woollams

Public summary

Data and reporting lead with experience building KPI frameworks, reporting controls, executive insights, and assurance processes across high scrutiny service environments.

2,500+ person division supported

2,200 sampled contacts reviewed

2,200 staff productivity measurement coverage

30+ hours saved per week through automation

Zero errors in high scrutiny reporting outputs

What I do

Reliable reporting for complex service environments

Performance Measurement

KPI frameworks, productivity logic, baseline design, cohort comparisons, and methodology that can be explained under review.

Reporting Assurance

Validation rules, reconciliations, exception handling, sign-off practices, and output review for high confidence reporting.

Governance and Documentation

Metric dictionaries, Confluence source-of-truth pages, change logs, ownership models, and repeatable controls.

Executive Decision Support

Clear reporting packs and insights that help senior leaders understand performance, risk, delivery, and improvement priorities.

Data and Automation

Hands-on delivery across SAS, SQL, Snowflake, Salesforce/PACE, Power Query, Power Automate, Python, Power BI, and Confluence.

Stakeholder Leadership

Analyst coordination, stakeholder explanation, delivery prioritisation, and practical translation between operations and data teams.

Featured demos

Interactive examples of reporting methodology

View all demos
Synthetic demo

KPI Governance Builder

Explore how a synthetic metric becomes defensible through ownership, definition, validation, documentation, and escalation controls.

Open demo
Synthetic demo

Voice of the Client Workflow

Step through a synthetic contact review workflow from purpose and sample design to QA alignment, friction themes, executive insights, and improvement priorities.

Open demo
Synthetic demo

Reporting Assurance Checker

Review a synthetic reporting pack before publication using validation, reconciliation, ownership, timing, sign-off, and peer review controls.

Open demo

Featured case studies

Evidence of governance, delivery, and measurement design

View all case studies

How I work

Professional delivery without unsupported claims

Clear under scrutiny

I keep methodology, assumptions, limitations, and controls visible so reporting can be defended when stakes are high.

Practical with messy data

I focus on definitions, source behaviour, exceptions, and repeatability before treating a chart as the answer.

Structured enough to scale

I document decisions, define ownership, and build review paths so teams can maintain the work after delivery.